InStyle

Helen Jon was featured in InStyle’s roundup of the best swimsuits for women, earning the distinction of “Best Bikini” for its timeless String Bikini. The piece praised Helen Jon for its beautiful tailoring, supportive fits, timeless silhouettes, and high-quality fabrics. InStyle also highlighted the brand’s commitment to slow fashion and small-batch production, noting the softness, durability, and thoughtful craftsmanship of each piece. With an adjustable, fully lined string top and bottoms offering moderate coverage, the classic silhouette was celebrated as an enduring swimwear staple designed to be worn for years to come.